Innovation rarely happens in isolation. The most transformative ideas often emerge when diverse minds come together to challenge assumptions, exchange insights, and build on each other's perspectives.

In today’s fast-moving marketing landscape, where technology evolves faster than playbooks can be written, collaboration is essential. That’s why at Jasper, we’re investing in spaces where bold ideas and shared experiences converge, sparking solutions no single company could create alone.

This year, Jasper has embarked on two exciting ventures that underscore our commitment to innovation and collaboration. We established our inaugural customer advisory board (CAB), a platform designed to unite some of the brightest minds in marketing. We were also selected to NYSE LaunchPad 2025 class, an exclusive innovation program designed to identify the next generation of trailblazing companies and help them scale with resources, mentorship, and visibility. 

Together, these initiatives can help us on our path to redefining what’s possible for enterprise marketing. Here’s a closer look at how these efforts are shaping Jasper’s trajectory and what they mean for enterprise marketers.

Establishing Jasper’s first customer advisory board

Jasper’s CAB is a collective of senior marketing leaders from globally renowned companies spanning industries such as retail, technology, and life sciences. Through the CAB, Jasper gains direct insight into the daily challenges of enterprise marketing teams, empowering us to deliver tools and features tailored to these unique needs.

These experts bring decades of experience to the table, helping to guide Jasper in shaping its product roadmap to better meet the needs of enterprise marketing teams. The inaugural Jasper CAB features executives from major industry players:

• Joanna Berliner, Head of Creative, Wayfair
• Laura Heisman, Chief Marketing Officer, Dynatrace
• Dane Hulquist, SVP, Marketing Activation, U.S. Bank
• Beverly Jackson, VP, Brand & Product Marketing, Zillow
• Steve Kearns, Global Head of Content, Marketing Solutions, LinkedIn
• Elias Plishner, EVP, Digital Marketing & Analytics, Sony Pictures
• Chantal Restivo-Alessi, Chief Digital Officer and CEO, International Foreign Language, HarperCollins
• Joseph Roemer, Head of Commercial IT, Data & AI, AstraZeneca
• Elaina Shekhter, Chief Marketing & Strategy Officer, SVP, EPAM
• Peter So, VP, Digital Innovation, PGIM

These leaders represent some of the most dynamic and forward-thinking organizations, sharing their insights to ensure Jasper’s tools align seamlessly with the strategic goals of enterprise marketers.

Scaling success with NYSE LaunchPad

We’re excited to share that Jasper has joined LaunchPad, an initiative created by the New York Stock Exchange (NYSE) to support the next generation of trailblazing companies. LaunchPad brings together visionary startups and growth-stage companies to provide them with what they need to scale: strategic resources, exclusive networks, and hands-on mentorship.

Being a part of LaunchPad unlocks unique advantages for Jasper:

• Strategic connections: Through LaunchPad, we’re gaining access to a high-caliber network of investors, operators, and advisors. These relationships help Jasper open doors, form partnerships, and stay ahead of market trends.
• Mentorship to drive even more growth: LaunchPad pairs us with experienced mentors—many of them NYSE insiders and industry leaders—who bring a wealth of knowledge and perspective.
• Testing ground for innovation: This program also gives us the opportunity to test technologies in real-world use cases, ensuring they consistently exceed expectations and drive the most value for our customers.

These benefits not only propel Jasper forward but provide value that ultimately gets passed on to our enterprise customers.

Driving better outcomes for enterprise marketing teams

Enterprise marketers today are under pressure to deliver more personalized, measurable, and scalable campaigns across a growing number of channels. To address these challenges, AI adoption is growing fast, but many marketers still struggle to turn experimentation into consistent results.

Closing that gap requires shared learning, fresh perspective, and ongoing collaboration. By working closely with other leaders and our internal teams, CAB members help influence the direction of enterprise AI solutions that meet real-world needs.

At the same time, Jasper’s participation in the NYSE LaunchPad program connects our mission to a broader network of innovation and growth. This means enterprise marketers benefit not only from advanced technology but also from a partner that is continuously learning, evolving, and building with the future in mind.

With shared insight, real impact, and collective momentum, we’re excited to shape this new chapter in enterprise marketing together.

Innovation thrives in community. Become part of Jasper’s community to collaborate with peers, influence what’s next, and help lead the future of enterprise marketing.